Fitness isn’t complicated.
It’s consistent.
Join the Built Babe community and start your 7-day free trial in our fitness app, where real women lift, learn, and build bodies they love.
Strong is a strategy, not a mystery.
Built Babe combines science-backed strength training with real-life accountability and support. Every program is designed for busy women who want results that last, with workouts that fit your schedule, a community that cheers you on, and direct access for everything from form checks to grocery-store questions.
THE BUILT BABE MINDSET
Fitness that fits your life, not the other way around.
I’m Sam Flaherty, NASM-certified trainer, master of nutrition, wife, and mom. I built Built Babe for women who are driven but stuck — the ones doing “something” every week yet not seeing results.
You don’t need another trend. You need a plan that works, a coach who gets it, and a community that keeps you accountable. Built Babe helps you train smarter, eat better, and feel damn good in your skin, without giving up the things that make life fun.
Your 7-day trial includes:
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Built Babe meets you where you are, with structured, strength-based workouts that fit your schedule and build confidence rep by rep.
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Learn how to fuel your body without restriction or confusion — because strong starts in the kitchen as much as it does in the gym.
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Join a circle of women who get it. Celebrate wins, share struggles, and find the motivation that makes consistency feel easy.
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Get real-time encouragement and expert insight straight from Sam — the kind of support that keeps you accountable when life gets hectic.
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Experience what it’s like to train with purpose, feel stronger every day, and actually look forward to your next workout.
